2014s First Retailer Of The Month
The John Lewis toy department has a great range of well-merchandised products, including many ‘Good Toys’. With knowledgeable, friendly staff, no task is ever too much for a John Lewis team member.
John Lewis, Cambridge was awarded Retailer of the Month after a successful, innovative ‘Stay and Play’ session last month where play experts from the Good Toy Guide team joined staff in the toy department. Amanda Gummer from the Good Toy Guide says, “We were delighted to be able to work with John Lewis to help parents understand more about play and the toys they buy. It is great to see a retailer taking such a caring approach to its customers!”
Children had the chance to play with some of the toys tested in the guide while parents and adults where able to learn about the different skills that various toys promote and how play helps children develop, while at the same time as having fun!
Well done John Lewis, a well deserved Retailer of the Month.
As Retailer of the Month, John Lewis will receive
- stickers to put on all the good toys they have in their shop
- a certificate to display
- plaques to draw consumers attention to ranges of good toys
- a profile page on www.goodtoyguide.com with a link to the home page
To find out more about how to become a Good Toy Guide Retailer of the Month and for an application pack email: firstname.lastname@example.org
This post was written by Dr Amanda Gummer